The company specializes in the production of children's clothing under its own brand and plans to open its own chain of stores of the original concept around the world.
Thanks to a professional approach to marketing, experienced management and an accent on high quality and customer service, A1 is able to get a $870+K net profit for three years (pessimistic forecasts).
The ultimate goal is to get at least 10% of the market with a volume of about $2 billion.
We need $65K for one funding cycle.
The experience of each team member is over 10 years. The company has already searched for ideas, made observations, analyzes, calculations and prepared the project for launch.
Wroclaw is visited by about 5 million tourists per year. (The best tourist destination of 2018).
Wroclaw on 6th place of the most fast-growing economies of Europe 2017.
Population of 10 major cities near Wroclaw 16 million.
Wroclaw has taken the 100th place in the rating of quality of life.
The total spending of visitors Wroclaw per year - $2.23BLN. (On average $446 per person.)
Sales of children's clothes in Poland per year - $1+BLN.
+$6 BILLION coming to market each year from the program Family 500 plus.
According to PMR forecasts, the market will increase its dynamics,and by 2021 it will grow on average at 4.5-5% per year.
Problem or Opportunity
Developing and thriving market has sufficient demand.
Solution (product or service)
7 Reasons to visit A1’s store in Wroclaw
This unique store is located near the Market Square, in the heart of Wroclaw, so
you don’t have to travel far from all the excitement.
FANCY NEW LOOK
This is a cozy haven where everyone can feel "at home". In true Wroclaw fashion, will also include careful attitude to traditions and slight sense of nostalgia.
ADD YOUR FAVORITE
Pizza, a hamburger or something else from the menu, "create" them from what you love.
All that you are going to buy and eat is created on your eyes. Open kitchen and
designer work place. It’s okay, we give you permission to peek. Just watch your time.
Wanna take home a souvenir? We’ve got you covered. Exclusive clothing and accessories are available to purchase in the store.
Children always have something to do. A big screen, a game console, drawing kits, logic games, constructors and much more, what the imagination of a child is ready for.
Relax on our outdoor patio, which sits right on the Wroclaw's street and has LED lights and patio covers .
LARGE CHAIN CLOTHING STORES, LOCAL RESTAURANTS
Advantages or differentiators
WE CAN, IT CAN’T
To react flexibly to conditions and peculiarities of fashion and tendencies. Take into account of the local flavor.
To have an opportunity for rent of clothes.
Visual criteria of quality and aesthetics at altitude.
Customers are excited by emotions, caressed by the warmth and the smell of fresh baking. To continue shopping they must leave a pleasant atmosphere. New flavoring and cultural impressions.
Tourists do not know the classification of the old or new restaurant, they proceed from instant visual impressions.
The average CHECK - $18.33
The LIFE TIME VALUE of the average guest is $1093
ROI - 205.51%.
Sales through the chain of branded stores and through the online store. Development of a network of distributors and franchisees.
Money will be spent on
The funds will be used to purchase equipment and furniture, repair premises, the first consolidation and activation of marketing.
The better than expected performance of the Eurozone economy in 2017 is perhaps the main story in the short-term global outlook.
Political risks have declined for now, following the underperformance of populist anti-eu parties in recent elections.
Labour markets have improved, private sector sentiment has increased, faster than expected, and interest rates remain very low.
GDP growth is projected to stay around 1.7-1.8% in 2017-2018 (compared to 1.2% long-term trend growth).
INABILITY TO RECRUIT STAFF
There's no doubt that poor recruitment decisions of the bad employees can have long-term impacts for Company - and fixing an underperforming employees can take some time to set right. Therefore, recruitment may initially be difficult. We will try to reduce the risks associated with recruitment, based on the experience of the best recruitment agencies. By setting the level of wages at the level of "just above average", we will be able to count on a higher loyalty of applicants to our company.
TIME DELAYS FOR LAUNCH
It is possible in the absence of timely delivery of equipment or the completion of repair work. To protect our funds, we will conclude an agreement with equipment suppliers and repairers with material responsibility in the event of failure of the terms established by the contract.
COMPETITOR MOVES IN ON OUR MARKET
We enter the market, where there are already strong players. We understand all the risks involved. However, the activity of the Company will create an opportunity to establish close ties with representatives of the target market